Annual Purchase Intent Report 2023

See what our members have to say about their prospective purchasing habits, thoughts and feelings as they relate to brands.

Key findings summary

1 in 4 Australians are feeling positive about the economy

80% of Australians are concerned about the rising cost of living

2 in 3 Australians have put off a major purchase due to rising interest rates

The top 3 financial products Australians currently have are Superannuation, Short Term Cash Loans and Personal Loans

Over 50% of Australians want a new financial product in the next 12 months

The most trustworthy Financial product for Australians is BNPL

1 in 3 Australians’ last financial product obtained was BNPL

40% of Australian's are going to prioritise their savings in the next 6 months

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