What is the name of Australia's financial community?

Australia's fastest growing financial community

What do you track in one place?

all of your accounts and transactions

What do you do to help other people become debt-free?

Stay on top of your payments and eliminate sneaky subscriptions

Who inspects, tests and audits WeMoney's services?

qualified security and data specialists

What is Yodlee's privacy policy?

Your banking login details are never stored

Who can help you with your financial goals?

people who've been there and done that

Announcement: WeMoney completes fundraising event, Mastercard Join’s as an investor.

Building Australia’s Financial Future —
A letter to builders.

Australia is at the crossroads — A calling for those who want to see change, and contribute to making a difference.

An open letter to builders

Australia stands at a crossroads. Record-high consumer debt, low financial literacy, and a growing wealth gap threaten to leave young Australians worse off than their parents. The cost of living is rising faster than wages, forcing too many people to rely on credit just to stay afloat. Our nation’s future prosperity depends on confronting these issues now.

That’s why we founded WeMoney: to transform the way people approach their finances. We believe every Australian should have the tools, insights, and confidence needed to achieve true financial wellness. WeMoney exists to empower you with clarity, control, and community — so that no one feels alone when it comes to money.To all the builders reading this — the innovators, change makers, and dreamers who see a better way forward — this letter is for you. Let’s build a financial future that benefits everyone.

“Let’s say no to excessive debt and money anxiety, and say yes to living our best financial futures!”

– Dan Jovevski, Founder & CEO of WeMoney

Australia is at a crossroads

1. Record Consumer Debt

Australia now has one of the highest household debt levels in the world—many of us owe nearly twice our annual income. According to the Reserve Bank of Australia, household debt-to-income ratios routinely hover around 180–190%. Meanwhile, the Australian Bureau of Statistics reveals mortgage debt alone has cracked $2 trillion. We’ve borrowed heavily to fund our dreams, but with credit cards and personal loans also piling up, it’s clear we need a better way to manage what we owe before rising rates or a job loss catch us off guard.

2. Growing Financial Inequality Gaps

We often talk about the “fair go,” but the facts point to a widening wealth gap. Data from the Australian Bureau of Statistics confirms the top 20% of households hold the lion’s share of the country’s assets, leaving those on the lower rungs struggling for a foothold. A Productivity Commission report shows that inequality is becoming more entrenched for some groups. In practical terms, this can mean fewer opportunities to invest, build savings, or plan for a secure retirement—especially if you’re already doing it tough.

3. Financial Literacy Shortfalls

One reason debt hits so hard is that many Aussies simply don’t feel confident about the nuts and bolts of finances. Surveys by ANZ often highlight gaps in basic money knowledge, like how compound interest really works or how to compare credit products. ASIC’s MoneySmart program offers plenty of tips, but not everyone knows help is out there. And the University of Melbourne’s HILDA Survey backs this up: if you’re unsure about managing money, everyday bills or sudden expenses can become real crises.

4. Home Ownership Disparity

For decades, owning your own home has been part of the great Australian dream. However, property prices in cities like Sydney and Melbourne have raced ahead of wage growth (CoreLogic). The Australian Bureau of Statistics reports that total mortgage debt has soared beyond $2 trillion, leaving new homeowners particularly vulnerable if interest rates rise or the market cools. While real estate can be a solid investment, stretching ourselves too thin to get onto the property ladder can invite serious financial stress down the line.

5. Cost of Living Issues

Even as our economy hums along, the price of essentials—like groceries, power bills, and fuel—keeps inching up. The Consumer Price Index from the ABS consistently shows these living costs rising faster than many pay packets. And according to the Reserve Bank of Australia, even small changes in interest rates can bite into what’s left at the end of the month. Charities like ACOSS warn that it’s the people on the lowest incomes who feel the pinch hardest, often resorting to credit just to cover the basics.

These challenges—climbing debt, deepening inequality, limited financial know-how, tough property markets, and surging costs of living—highlight why we’re at a crossroads. If we come together to build real solutions, from better financial education to stronger support systems, we can help more Australians find solid ground and create a brighter future for everyone.

What’s the answer to this problem?

At WeMoney, we focus on three core principles to tackle these challenges:

Transparency,

You can’t fix what you can’t see. WeMoney gives you a clear, real-time view of all your finances in one place. No hidden fees, no confusing jargon – just the honest picture of where you stand. By shining a light on your money, we replace anxiety with understanding.

Control,

It’s your money and data, so you should be in the driver’s seat. We design WeMoney to put you in control of your financial journey. You decide what goals to set and which accounts to connect, and you can trust that your data is secure and only used with your consent. Our tools empower you to take action – whether it’s setting a budget or switching to a better deal. You steer; we navigate and support.

Speed.

Financial progress shouldn’t take forever. Technology can deliver fast outcomes that keep you motivated. WeMoney leverages automation and smart analytics to get you results quickly – immediate insights into your spending habits or near-instant comparisons to find a lower loan rate. By cutting out waiting and paperwork, we help you achieve wins sooner, because nothing builds confidence like seeing progress in real time.

Meet the Members WeMoney Serves

At the heart of WeMoney are our members. Every statistic about debt paid off or savings earned is someone’s life transformed. Here are two real stories that inspire us every day:

Ian

Member since: 2022

Ian

Member since: 2023

Khao

Member since: 2022

Jess

Member since: 2023

Ausrine

Member since: 2021

Ben

Member since: 2022

Lianna

Member since: 2022

Darren

Member since: 2023

Teliah

Member since: 2022

Bruce

Member since: 2022

Ian

Member since: 2022

Ian

Member since: 2023

Khao

Member since: 2022

Jess

Member since: 2023

Ausrine

Member since: 2021

Ben

Member since: 2022

Lianna

Member since: 2022

Darren

Member since: 2023

Teliah

Member since: 2022

Bruce

Member since: 2022

Ian

Member since: 2022

Ian

Member since: 2023

Khao

Member since: 2022

Jess

Member since: 2023

Ausrine

Member since: 2021

Ben

Member since: 2022

Lianna

Member since: 2022

Darren

Member since: 2023

Teliah

Member since: 2022

Bruce

Member since: 2022

Isabella,

Young Professional in Melbourne

Overwhelmed by high-interest credit card and personal loan debt, Isabella joined WeMoney and consolidated her balances into a single lower-interest loan. She slashed her interest rate by 6% and is now saving thousands of dollars. “I finally feel in control of my money,” she told us.

Brock,

Father of 2 in Perth

Brock longed to buy a home but had a mediocre credit score. By following WeMoney’s personalized guidance, he boosted his score by 100 points and refinanced his debts at cheaper rates. Last month, he was approved for his first home loan — a milestone he credits to the clarity and confidence WeMoney gave him.

Ronette,

Community Worker in Queensland

"Well, I’ve gone from paying $700 a month down to $350 a month now—and I have no credit cards hanging over my head. It’s amazing. Honestly, it feels so good. wanted to clear the debt and then start putting that extra money into my travel fund."

These victories for everyday Australians remind us why WeMoney exists.

Even a small financial win can spark a big change in someone’s life, creating a ripple effect of positivity in our community.

The Consumer Data Right (CDR) or Open Banking – The Most Transformative Digital Infrastructure Australia has embarked upon

One powerful innovation fueling our mission is Australia’s Consumer Data Right (CDR), the backbone of open banking. CDR gives you the right to securely share your financial data with accredited apps like WeMoney, releasing information once locked in disparate locations, putting control back into your hands.

This is a game-changer because it provides transparency and choice. With CDR, you can connect all your accounts in seconds and gain a live, holistic view of your money. Many Australians still aren’t aware of these benefits, so advocating for open banking has become part of our mission. Our members already use CDR to uncover hidden fees, refinance expensive loans, and seamlessly switch to better products. It’s the future of finance, and we’re proud to lead the way.

“Our secret sauce isn’t code or capital – it’s people. Great people build great products that change lives.”

– Dan Jovevski, Founder & CEO of WeMoney

Achievements That Fuel WeMoney’s Momentum

Though we’re still early in our journey, WeMoney has reached several milestones that validate our work:

Growing Community:

Over 1 million downloads make WeMoney Australia’s largest social finance community. Our forums buzz with members sharing tips and celebrating each other’s wins.

Industry Recognition:

We adopted open banking early and have been recognised with awards like “Fintech Australia, Amplitude’s Next Hottest Product, Pause Awards Company of the Year” with major media outlets spotting WeMoney as a fintech company to watch.

Real Impact:

Over 90% of WeMoney members report better financial outcomes. Collectively, they’ve paid off millions in debt and saved countless dollars in interest and fees. Every single success story drives us to keep innovating.

Building the future

Our recent fundraise announcement is a huge vote of confidence in WeMoney’s vision. This capital allows us to move faster, help more people, and push the boundaries of what our platform can achieve. We’re harnessing cutting-edge technology — including AI — to create even smarter budgeting tools and personalized, proactive alerts. Imagine a financial companion that not only shows you what’s happening in your accounts but also suggests, in real time, ways to optimize your money.

We’re also expanding into new areas like insurance, investing, and beyond — wherever Australians need guidance for their financial well-being. As the Consumer Data Right unlocks more possibilities, we’ll be there to ensure you can access the best options and stay in control of your future.

Our ultimate goal? To assist with every money decision, large or small, under one simple digital roof.

An ambition to reach 5 million Australians:

We’re preparing to bring WeMoney to many more people. Millions of Australians still haven’t experienced what open banking and WeMoney can do, and we’re going to change that.
‍
We’ll grow our team with more top talent and strengthen our infrastructure, so we can welcome many more members without missing a beat.

We’re also spreading the word so anyone who needs financial help knows WeMoney is here. Our vision is to be by your side through every stage of life. In time, we might even take our mission global.

It’s time to build the future:

We’re pouring resources into making WeMoney even smarter and more helpful. And accelerating our roadmap – from more intuitive budgeting tools to proactive alerts that flag ways you can save – all aimed at turning WeMoney into a true AI Driven financial assistant.
‍
We’ll also expand into new areas of personal finance.

Parts of your financial life like insurance or investing are ripe for the WeMoney touch, and as the Consumer Data Right opens more doors, we intend to be there.

Our aim is to help with every money decision, big or small, in one seamless experience.

The Future of Money is Self Driving

Imagine a world where your finances practically run themselves—no spreadsheets, no guesswork, no late-night worries about whether you can afford that next big decision. This is the promise of “self-driving money.” Much like autonomous cars, self-driving money uses frontier technology to simplify your life. Instead of you having to scour the market for better rates, set endless reminders to pay bills, or nervously wait until pay day, self-driving money navigates all those tasks for you in the background.

In this not-so-distant future, financial peace of mind will be the default setting. Wealth-building strategies won’t be reserved for a select few; they’ll be embedded into the core of everyone’s money management. And rather than feeling overwhelmed by day-to-day transactions, you’ll wake up knowing your money is working for you—on autopilot, with you still in control of the destination. It’s a future filled with possibility, where the journey to financial security is smoother, faster, and freer than we ever dreamed possible.

The team at WeMoney believes this future should exist, and this is what we’re building.

The Era of Automation - Bringing the financial futures of Australians forward

We can’t wait to pull back the curtain on these new technologies and put the power of automated, AI-driven finance right in your hands. Stay tuned, because the future of managing your money in Australia is about to get a serious upgrade—and WeMoney members will be the first to experience it. Prepare to navigate your financial journey with greater confidence, less stress, and the knowledge that your money is working just as hard as you do.

World class partnerships propelling WeMoney’s mission

Mastercard

The partnership between WeMoney and Mastercard represents a pivotal step in advancing open banking across Australia. By combining WeMoney’s commitment to empowering everyday Australians with Mastercard’s global expertise and infrastructure, both organisations are poised to deliver more inclusive, efficient, and secure financial services.

“Mastercard is delighted to work with WeMoney to offer Mastercard’s Open Banking Solutions to its customers. As a participant in Mastercard’s Start Path program and a leader in Open Banking in Australia, WeMoney will be leveraging Mastercard’s capabilities fueling financial inclusion and further collaboration opportunities. As one of Australia’s fintech innovators in the open banking ecosystem, WeMoney has demonstrated an unwavering commitment to empowering young Australians to use their own financial data to make better financial choices and achieve their goals.”

— Brenton Charnley, Head of Open Banking Australasia, Mastercard

By working together, WeMoney and Mastercard will push open banking forward in a way that not only benefits consumers but also contributes to a healthier, more sustainable financial environment. In keeping with Mastercard’s belief in “doing well by doing good,” both companies remain focused on generating impactful outcomes that help individuals and strengthen the broader community.

Google

We once believed that traditional methods of financial management were enough to secure our futures. But time after time, we saw everyday Australians struggling with opaque credit reports, mounting debt, and a lack of helpful guidance. That’s why WeMoney joined forces with Google Cloud to introduce WeMo, the first AI-powered credit health education assistant of its kind in Australia.

"AI-driven solutions have the power to revolutionise financial wellness by offering consumers personalised and actionable insights to achieve their financial goals," he said. "By utilising Google Cloud's leading AI technologies, WeMoney will provide new tools that tackle complex challenges, accelerate innovation, and ultimately deliver more value to customers."

— Matt Zwolenski, Director and CTO of Google Cloud Australia & New Zealand

Earlier last year, our teams worked side by side, combining WeMoney’s background in financial wellness with Google Cloud’s advanced AI platform, Vertex AI. Together, we set out to address one of the biggest gaps in consumer finance: the difficulty many Australians faced in understanding their credit health.

Team Work That Makes Dreams Work

A team of doers & problem solvers — Building a platform that meaningfully improves people’s lives is no small feat. It demands a close-knit team that’s driven by shared values and a commitment to innovation. At WeMoney, we believe our collective power far exceeds the sum of our individual talents. We celebrate each other’s wins, learn from failures, and keep our eyes on a common goal: uplifting Australians through better financial health.

From our engineers refining AI-driven features to our support specialists guiding members through debt consolidation, every role contributes to something bigger than a product — it’s a movement to empower everyday people financially. That sense of purpose unites our day-to-day hustle into life-changing outcomes.

Who thrives at WeMoney?

We’ve found that certain qualities make someone thrive in WeMoney’s fast-moving, mission-driven
environment.
These are characteristics that rise to the top:

Leaders:

You take initiative and own your projects. We empower everyone to lead from day one – we love self-starters who see a problem and jump in to solve it.

Curious:

You’re always asking questions and learning new things. If you enjoy digging into data, experimenting with ideas, and figuring out “why,” you’ll fit right in. Curiosity fuels our innovation.

Intuition Led,  
Data-driven:

You make decisions based on evidence and results. We test, measure, and iterate constantly. You trust the data but also balance it with empathy and common sense.

Principled:

You have integrity and a strong sense of ethics. We do what’s right by our members, even when it’s hard. If you’re guided by your values and driven by purpose, you’ll thrive here.

The Finnies, June 2024

Fintech Awards, Mar 2024

Intersekt, Sept 2024

Building WeMoney in the beautiful & sunny Perth, Western Australia.

WeMoney was proudly born in Western Australia — a place we see as a launchpad for world-class innovation. Perth’s tech scene is vibrant, the community is tight-knit, and the lifestyle is second to none. With shorter commutes, beautiful beaches, and a relaxed pace, our team finds a true work-life balance that fosters creative thinking and ambitious growth.

Perth is one of Australia’s fastest-growing cities and remains more affordable than many cities on the east coast. This means our team’s salaries go further, and we can offer a standout blend of cutting-edge careers and enviable living. We’re not just building a purpose driven fintech in WA; we’re also building a supportive community of passionate doers who believe in leveraging local talent for global impact.

Perth WA is Australia’s fastest growing capital cities

As Perth grows, it still maintains lower median house prices, sitting around $839k, while Sydney is roughly $1.4M and Melbourne around $950k.

Even rental prices are more affordable in Perth, for example a modern 2-bedroom apartment located within inner Perth is between $600–700 a week while Sydney sits at between $850–1000 a week.

Commuting & Urban Ease

Commute times average 25 mins. You can actually go home for lunch, or walk to the office from leafy inner suburbs.

Walking and cycling are common to get to work, and parking is often free, or cheap compared to Sydney.

Incentives & Savings

The cost of living is notably cheaper in Perth, parking, gym, cafe, groceries and transport all drain less of your funds each month.

Lower living costs, paired with good tech salaries, equal more saved, or spent enjoying life.

Make a Difference and Meaningful Contribution to Australians

We all have one life, and it’s short, we’re here to make a difference with the time that we have.

It’s a remarkable honour to make a positive contribution to society.

To leave the world in a better place than we found it, and pass the baton to the builders on tomorrow.

Knowing that every line of code, every product improvement, and every conversation with a member could help an Australian family get ahead is profoundly motivating.

Financial stress is a serious burden for countless people. By helping someone break free from high interest rates, save on hidden fees, or simply find the confidence to tackle their budget, we’re empowering them to lead a happier, healthier life. That’s the deeper purpose driving us every day.

Gratitude to Where We Are, and Here’s the Next Chapter at WeMoney

Before I close, I want to say thank you.

To our members – you are the reason WeMoney exists, and thank you for your trust.
To my incredible WeMoney team – your passion and talent make everything possible.
And to our investors and supporters – thank you for believing in our vision.

Our journey is just beginning. Our mission remains as urgent as ever: to help people live financially healthier, happier lives.
I’m more excited than ever about what’s ahead for WeMoney, and I’m honoured to be on this journey with all of you.

If you’ve read this far and feel the same fire we do, consider this an invitation. We’re building something special here – something that truly matters. Come join us, and let’s change lives and shape the future of finance together.

Dan Jovevski 
Founder & CEO

Are you an investor that wants to learn more about WeMoney? Get in touch here.

What’s Your Calling? Join the Team
at WeMoney and Build the Future
with Us

If you’ve read this far and feel the same fire we do, consider this your personal invitation. We’re building something that truly matters: a platform driven by AI and open banking, powered by an incredible team, and dedicated to helping everyday Australians.

Come join us — bring your talents, your ideas, and your passion for making a difference. Together, we’ll change lives and shape the future of personal finance in Australia (and beyond).